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Vannamei

Tempura Shrimp

Give your frozen seafood range a proven, restaurant-style tempura shrimp without building it from zero. We match your benchmark — batter lightness, shrimp grade, pack format — then scale it to your private label.

Tell us about your market and product requirements.

Product overview

Whole tail-on shrimp in a light, airy tempura batter — IQF, cook-from-frozen. Appetiser, sharing plate, party food, rice/noodle topper. Value party packs up to premium tiger-prawn and club boxes.

Applications

  • Retail frozen
  • Foodservice
  • Party & sharing

Product information

Reference data for the displayed configuration. Confirm the final specification for your market before launch.

Quick specificationsFormat, count, coating and preparation
Species
Vannamei
Cut / grade
Whole shrimp, tail-on (16–20 ct/lb most common)
Batter system
Light airy tempura batter (wheat flour + leavening)
Dipping sauce
Optional sweet soy / sweet chili
Ingredients & allergensFormulation and destination-market declarations
Ingredients
Shrimp, Water, Wheat flour, Soybean oil, Corn starch, Tapioca starch, Rice flour, Salt, Leavening (sodium acid pyrophosphate, sodium bicarbonate), Dextrose, Garlic powder, Onion powder, Sodium tripolyphosphate.
Allergens
Shrimp (crustacean), wheat; soy in sauce lines
Nutrition informationPer agreed recipe and serving size
Basis
per 100 g / per serving (116 g)
Energy
240 kcal / 278 kcal
Fat
12.4 g / 14.4 g
of which saturates
2.1 g / 2.4 g
of which trans
0.2 g / 0.2 g
Cholesterol
70.6 mg / 81.9 mg
Sodium
435.3 mg / 504.9 mg (22% DV per serving)
Carbohydrate
20 g / 23.2 g
of which fibre
0 g / 0 g
of which sugars
1.2 g / 1.4 g
Protein
10.6 g / 12.3 g
Sodium · market requirement
Final sodium target is set per destination market. For Canada and the US, the formulation is reviewed against the applicable front-of-pack and sodium-claim thresholds before launch.
Cooking instructionsFrom frozen, for the displayed configuration
Cook target
165°F (74°C) internal
Cooking
Oven 400–450°F 10–18 min · air fry 400°F 8–9 min · deep fry 350°F 3.5–4 min
Packaging & storagePack format, storage temperature and shelf life

Packaging, storage temperature and shelf life are confirmed per the agreed specification.

Options & variations

Indicative configurations for this product line. Pack format, shrimp count, coating, treatment and preparation can be specified to your brief — not every combination is standard, so confirm availability before the first sample.

Pack format
  • Retail box / bag (per pack)Standard
  • Family / value pack (500 g)
  • Foodservice bag (1 kg)
  • Bulk carton (10 kg)
Shrimp count (per lb)
  • 16/20Standard
  • 21/25
  • 26/30
Cut / shape
  • Whole shrimpStandard
  • tail-on (16–20 ct/lb most common)
Coating / batter
  • Tempura batterStandard
  • Custom coating on request
Treatment
  • Raw IQFStandard
  • Glazed (10%)
  • Glazed (20%)
  • Blanched
Sauce / seasoning
  • Seasoning baked into the coatingStandard
  • Separate toss-in sauce on request
Preparation
  • Air fryStandard
  • Oven bake
  • Deep fry
  • Pan cook

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For product development teams

The development opportunity

An evidence-based view of why this format exists, where it sells, and what to develop. Product-line counts come from Ecosea's own market scan; market figures are from public sources, linked below.

Market rationaleWhy this format?

Tempura shrimp is a proven, widely ranged format rather than a niche item. A scan of 12 anonymised retail and food-service listings across four English-language markets - the USA (5), the UK (4), Canada (2) and Australia (1) - shows every major frozen-seafood aisle already carries a tempura/battered shrimp line. Pack economics scale from party 10- and 12-count, 156 g-16 oz trays up to 30-count club/family packs and a 500 g food-service pack (31-40 ct/lb), and roughly half the listings bundle a soy, sweet-soy or similar dipping sauce. In the UK, post-COVID retail volume growth has come largely from frozen coated products, and prepared/coated seafood has held its place as a quick, low-average-price meal solution. In Canada, prepared/packaged seafood is where shoppers have been trading, with seafood-preparation volumes up 16.9% in 2024.

Where it playsChannel and occasion

Listings place tempura shrimp in three overlapping occasions: entertaining (party packs), quick weeknight meal or kid-friendly protein (oven-bake or air-fryer, cook from frozen), and snacking/meal component (about 4-5 shrimp per serving with included dipping sauce). Channel-wise the evidence is overwhelmingly retail frozen (11 of 12), with one B2B/food-service bulk pack, so the natural primary channel is retail frozen with a food-service-pack secondary SKU.

Product propositionWhat to differentiate?

Air-fryer-first convenience: make air-fryer timing and a crisp-from-frozen result a headline claim, since air-fryer/oven 'cook from frozen' is already the dominant preparation instruction. Sauce and flavour bundling: about half the scanned SKUs include a dipping sauce, so a differentiated included sauce or bold flavour variant is a low-cost way to stand out. Certified responsible sourcing and traceability: flagship listings already carry ASC or BAP certification; a verifiable ASC/BAP plus clean-label coating turns a commodity battered item into a trust-led premium offer.

References

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